Communication & Media in the Digital Era

  Digital communication tools have advanced rapidly and are continuously transforming our way of connecting globally. However, in this newer frontier of technology-fueled interaction, there are several glaring issues including digital media literacy, misuse of data, and the lacking regulation of content across social and digital platforms. More than ever before, misinformation is a growing concern because of how quickly it spreads through digital means, and the lack of an ethical framework around data and content verification makes it essential for consumers to take responsibility for their own digital literacy. Digital literacy is a necessary skill in order to navigate the technology-reliant world, but not all access to digital infrastructures and information is equal. A recent brief from the Center for Strategic & International Studies explains that:  "Digital literacy has emerged as another critical life skill and is now, per the World Economic Forum, p...

Social media ethics have become a popular debate topic. Specifically, in this era of digital transformation and social division, a question has emerged: What responsibility to social platforms have to protect users against misinformation, hate speech, harassment, and other damaging content. Of course, Section 230 of the Communications Decency Act protects web hosts from legal liability for content published by third party users, but was enacted in the 1996, long before our society was so entrenched in the digital space. We have now witnessed how social media content can impact public health, political landscapes, and social conflict. The idea of fake news is not a new concept, but its rise to popularity in 2016 can, in part, be attributed to our ability to spread information quickly through the Internet and social media. Thus the question of a host platform's role in mitigating the spread of false information becomes more pertinent in this digital age.  In a recent Forbes article ,...

  Digital transformation has brought new marketing technologies that have evolved the industry. Web and mobile platforms now give marketers access to consumers in more invasive ways than ever before.  And through the rapid growth of digital marketing practices, we have discovered the importance of the customer experience (or CX).    In the Digital Revolution, we have seen a how the focus on optimized user experiences gives web and mobile platforms drives digital traffic and engagement, and this focus has translated into the consumer marketing landscape:  " companies are prioritizing digital  investments—for example, in 5G,  artificial intelligence, automation,  machine learning, and the Internet-of- Things—to help deliver enhanced  customer experiences and outcomes … For marketing, this means that a function that was once guided by art and science is now a  discipline driven by technology and analytics. In fact, marketing operations has...